Offer clients an even stronger life insurance solution with a powerful combination of a Protective Life UL and ExtendCare. We have redefined the expectation of loss of Activities of Daily Living down to 90 days instead of 12 months, allowing your clients to address the financial burden a chronic illness could cause more quickly.

We recently enhanced the Policy Credit Rider on the Protective^® Strategic Objectives II VUL to offer your clients 14 more years of cash value accumulation potential. That means additional cash value potential for their retirement plans while also providing financial security for their loved ones.

Our newest product – Protective Executive UL – provides a group term carve-out solution that expands your reach to the executive benefits market.

We’ve repriced Protective^® Classic Choice term to have new lower rates in multiple cells, putting it in the Top 3 or better 96% of the time in monthly pay scenarios and in the Top 3 91% of the time in annual pay scenarios.* These new rates went into effect September 21, 2020.

At Protective Life, we’re continuously looking for ways to improve and streamline the application process. There are currently two versions of our EZ-App^SM electronic application — the original version and the enhanced version. We have decided to consolidate both versions into one, making it a one-stop shop for all core UL and term life insurance applications.

At Protective Life, we want to make sure you’re equipped with a full, diverse life insurance portfolio so you can meet every client’s need. That’s why we are excited to announce our survivorship UL product — Protective Survivor UL — is back in our portfolio.

We’ve repriced Protective^® Classic Choice term to have new lower rates in many places, putting it in the Top 3 or better 95% of the time in monthly pay scenarios and in the Top 3 or better 93% of the time in annual pay scenarios.^*

Remember to continue your industry education online this summer with Protective University. Find out which webinar session is left and register today!

At Protective Life, we strive to offer competitive rates on our products to support the retirement and income needs of our mutual clients. We also continually monitor both market rates and the economic environment so that we can make adjustments when necessary.

At Protective Life, we’re always looking for new ways to streamline your sales process for easier and faster results. That’s why we’re making more of your core products available for PLUS, Protective Life’s accelerated underwriting solution.